Case Study: APTIV 

Ampli2de™ worked with  Aptiv  and  Lixar  to lead the design strategy, research and prototyping activities for Aptiv’s  next generation autonomous fleet management system  that was showcased at CES.

 OVERVIEW 

The future of autonomous fleet management

Aptiv wanted to showcase their ability to enable turnkey fleet management business models by demonstrating the company's platform control over data collection, real-time transmission, analysis and visual processing. We were involved with creating the pitch, researching and designing the digital service experience of a web-based autonomous fleet management system, from concept to prototype to handoff for final technical implementation.

Clarity and actionable insights

The design of our fleet management admin interface enabled fleet managers, dispatchers, mechanics and emergency support personnel to gain real-time access to fleet asset data, and provided them with the right tools required to optimize their fleet operations and guide immediate and long-term decision making, while reducing operational costs, and increasing overall reliability and ridership.

Large format wall projection

Aptiv's Connect (Command Center) fleet management solution was installed in Aptiv's Tech Center in Las Vegas. It was rendered by dual projectors, showing the map view and dashboard view side-by-side on a 30ft x 6ft screen. Simultaneously, fleet managers were also able to access their individual fleet and autonomous car views on their Tech Center workstations and mobile devices.

Evolution beyond passenger vehicles

During the design process, additional future-state requirements for managing autonomous commercial transport vehicle fleets were mapped and incorporated into the design.

Deliverables:
  • Design Strategy
  • Workshop Facilitation
  • User Reserach
  • Ecosystem Map
  • Fleet Manager Personas
  • Hi-Fi Prototypes
  • Visual Component Library
  • Visual Design

 BY THE NUMBERS 

12
In-depth interviews

We planned, recruited for, and conducted 12 interviews with fleet managers, mechanics, drivers and passengers of Aptiv's autonomous Lyft fleet in Las Vegas.

1
Ecosystem map

To facilitate the choice and prioritization of MVP features, we researched and co-facilitated the creation of a future autonomous fleet service ecosystem map.

18
Wireframes

In order to visualize the critical hypotheses considered during stakeholder workshops, the team built medium-fidelity wireframes using Sketch.

5
Workshops

Our team co/facilitated a variety of ideation, co-creation and validation workshops, ideation workshops in Las Vegas, Detroit and Ottawa that were instrumental in guiding the design process.

42
Prototype screens

Ampli2de™ was responsible for the creation of clickable, high-fidelity prototypes that were demoed periodically to senior Aptiv stakeholders.

2
Team members

We led a team of 2 designers and researchers, alongside other Aptiv internal resources, through the delivery of a pilot/proof of concent for the Consumer Electronics Show (CES).

You will work with people who specialize in service design, experience design and user research. People who live and breathe human-centered execution and are at the forefront of both practice and rhetoric around customer centricity. People who believe designers are only one piece of the entire puzzle when it comes co-facilitating the process of identifying and addressing systemic issues. People who always speak the truth to our clients, even if that truth stings a little.  Talk to us: info AT ampli2de.com

WE WHAT WE DO:


DESIGN
STRATEGY
Design Leadership
Design Discovery
Product Ideation
Product Management
Team Management

SERVICE
DESIGN
Design Facilitation
Ecosystem Mapping
Experience Mapping
Journey Mapping
Service Blueprinting

DESIGN
RESEARCH
Research Strategy
Ethnography
User Research
Competitive Research
Usability Testing

EXPERIENCE
DESIGN
Usability Engineering
Information Architecture
Interaction Design
Prototyping
Visual Design
Design Systems
WE SUPPORT
IxDA
CONTACT INFO
+1.613.864.3020
info AT ampli2de.com
twitter: @ampli2de
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Ottawa, ON K2P 0R4
Canada
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